Start Your Health Journey TodaySchedule Your Complimentary First Consultation

Direct Primary Care

Patient-Focused Care

Direct Primary Care

Direct Primary Care (DPC) is a simple, membership-based way to get primary care—no insurance billing, no rushed visits, and no surprise fees. At Sunshine Health DPC in Virginia Beach, your monthly membership gives you direct access to your provider and the time you need to actually address root causes, not just symptoms.

What makes Sunshine Health different is the combination of unhurried, relationship-based primary care with a whole-person approach. We offer extended appointments, telehealth options, and easy communication by phone, text, or email—so you can get help when you need it, not weeks later. Your care can include preventive visits, chronic condition support, men’s and women’s health, and hormone optimization, with additional services available such as amino acid infusions and aesthetic treatments.

Preventive Visits and Evaluation

Stay ahead of health issues before they become serious. Our comprehensive preventive visits include thorough physical exams, health risk assessments, age-appropriate screenings, and personalized wellness planning. Dr. Bullen takes time to understand your complete health picture — not just today's concerns, but your long-term goals — giving you the proactive, unhurried care that prevents small problems from becoming costly, complex ones.

Chronic Condition Management

Living with diabetes, hypertension, thyroid disorders, or other chronic conditions requires a provider who truly knows you. We deliver consistent, personalized management with regular monitoring, medication adjustments, and lifestyle coaching tailored to your specific needs. Our membership model means you always see the same provider, building the continuity of care that makes managing chronic conditions more effective, less stressful, and genuinely sustainable long-term.

Prescription Management

Getting the right medication at the right dose shouldn't require a lengthy office visit. We handle prescription renewals, medication reviews, dosage adjustments, and coordination between specialists to ensure your medications work together safely. Dr. Bullen reviews your complete medication history to minimize interactions and optimize effectiveness — providing thoughtful, responsive prescription management that keeps you healthy between appointments without unnecessary delays or complications.

Comprehensive Lab Testing & Evaluation

Understanding your health requires looking deeper than surface symptoms. We offer extensive in-house and send-out laboratory testing — including metabolic panels, hormone levels, thyroid function, cardiovascular markers, and advanced wellness screening — with thorough provider interpretation of every result. Rather than receiving a number without context, you get a meaningful conversation about what your labs reveal and a clear, actionable plan based on your individual health picture.

Care Coordination (referrals)

Navigating specialist care shouldn't fall entirely on your shoulders. When you need a cardiologist, orthopedist, dermatologist, or other specialist, we coordinate the referral process — communicating your medical history, ensuring proper follow-through, and remaining your central point of contact throughout. Dr. Bullen stays actively involved in your care journey so that specialist visits connect seamlessly back to your overall treatment plan, preventing the fragmented care that leaves patients feeling lost and unheard.

Types of consultations available at Sunshine Health

At Sunshine Health, we go beyond traditional in-clinic consultations by offering flexible options.

Telehealth

Acute Care

Extended Appointments

Our consultations, both in and out of the office, are never rushed and are designed to give you the time needed for a thorough evaluation of your health. Plus, clients enjoy direct access to their provider for any follow-up concerns or questions. Whether it’s through email, MyChart, text, or phone, we’re always here to provide ongoing support.

The convenience of direct primary care offers a healthcare experience unlike any other. Once you try DPC, you’ll never want to go back to traditional care models.

Direct Primary Care Fees

PRODUCT/SERVICE FEE ANNUAL FEE
DPC Adult Subscription $99.00 $1,188.00
DPC Geriatric (65 & up) Subscription $119.00 $1,428.00
DPC Couple Subscription $178.00 $2,136.00
DPC Family Subscription $250.00 $3,000.00
DPC Non-member, per Office visit $175.00 N/A

*The fees are monthly fees

*5% discount for one time annual payment

Frequently Asked Questions

What is Direct Primary Care (DPC)?

Direct Primary Care is a membership-based healthcare model that provides comprehensive primary care services for a flat monthly fee. It eliminates the need for insurance in primary care, focusing on personalized, accessible, and affordable care.

The fee typically includes services such as:

  • Preventive care (annual exams, screenings).
  • Chronic disease management.
  • Acute care for illnesses or injuries.
  • Direct communication with your provider (texts, calls, emails).
  • Same-day or next-day appointments.

No, DPC does not bill insurance for its services. Patients pay a monthly membership fee, which simplifies billing and reduces administrative costs. You can still use insurance for services outside of primary care, like labs, imaging, prescriptions, specialist visits or hospitalizations.

Yes, you can pair DPC with insurance for services not covered by your membership. Some DPC practices also allow the use of HSA/FSA funds for membership fees, but it’s best to confirm with your plan administrator.

  • Longer, unhurried appointments.
  • Same-day or next-day availability.
  • Direct access to your provider through calls or texts.
  • Affordable and transparent pricing.
  • Strong patient-provider relationships.

While both emphasize personalized care, DPC typically has a lower monthly cost and does not bill insurance, whereas concierge practices may charge higher fees and still bill insurance for services.

DPC is ideal for individuals and families seeking affordable, personalized healthcare without the complexity of insurance. It’s especially beneficial for those who value accessibility and continuity of care.

Most patients appreciate the direct access to their provider to answer and out of clinic visit questions. Appointments are also sufficient for the care needed, so patients dont feel rushed during appointments.

DPC focuses on primary care and can refer you to specialists or hospitals when needed. We encourage supplemental insurance for specialists and hospital care. We can recommend packages that would include your DPC membership and emergency care, which is often more cost-effective than a traditional plan.

While these services are outside the membership, your provider can guide you through the process. Appointments are also sufficient for the care needed, so patients dont feel rushed during appointments.

How do I enroll in a DPC program?

To enroll, schedule an initial consultation to meet the provider, discuss your health goals, and ensure the program is the right fit for you.

Membership begins when you schedule your next visit. From there, we’ll start with comprehensive lab work, a body composition scan, a detailed review of your results, and personalized guidance on preventive screenings and next steps for your care plan.

Schedule Your Complimentary First Consultation

We offer a wide range of visit types to meet your needs, including:

  • Extended, unrushed in-clinic appointments
  • Telehealth (video or phone) visits
  • In-home visits (for eligible members)
  • Wellness and preventive care visits
  • Sick/acute care visits
  • Chronic condition management
  • Lab result reviews
  • IV therapy and vitamin injections
  • Aesthetic services and consultations
  • Weight loss and health coaching sessions

Our standard visits are 30–60 minutes long, giving you time to ask questions, discuss concerns, and receive truly personalized care—without feeling rushed. 

New patient consultations are often 90 minutes.

Telehealth visits are virtual appointments via secure video or phone. They’re ideal for:

  • Follow-ups
  • Medication refills
  • Lab reviews
  • Health coaching
  • Mild illness or symptom checks
  • Weight loss support

Yes! In-home visits are available for select members and situations, such as postpartum care, mobility issues, or chronic condition monitoring. Availability and fees may vary depending on location.

Absolutely. During a single visit, we can review labs, administer an IV drip or B12 shot, discuss aesthetic concerns, or adjust your health and wellness plan. We make care efficient and comprehensive.

You can:

  • Use our secure online portal
  • Call or text our office
  • Message us through the patient app

We offer flexible scheduling, including early and select evening hours.

TEstimonials

What Our Customers Say About Our Services

We’re so glad to serve our patients and clients with care, compassion and professionalism.  We’re proud and thankful that our work is reflected in customer reviews.

Contact Us

Book Your Appointment With Us Today!

Send us a message, and we’ll reply within 1 business day.  Or you can call or email if you have questions before scheduling an appointment or consultation.

1337 Oceana Blvd Suite 110
Virginia Beach, VA 23454

(757) 734-5229

(757)-734-7186 fax